Marketing and Advertising Businesses for sale in Canada

Check assignment, change-of-control, termination and notice clauses for every material client. Obtain required consents before closing and distinguish signed retainers from cancellable project work, verbal commitments and revenue dependent on the seller's relationship.

Reconcile customer deposits, platform balances, credit cards, committed spend and unpaid media invoices by campaign. Confirm whether funds are segregated and who bears overspend, refunds, chargebacks or platform debt created before closing.

Review consent evidence, unsubscribe processing, sender identification and vendor controls for commercial electronic messages. Determine whether the agency or client bears compliance responsibility and investigate complaints, suppression-list failures and campaigns sent without defensible consent.

Sample claims, testimonials, influencer disclosures, price advertising and environmental representations. Canada's Competition Act addresses misleading claims and drip pricing, so review substantiation files, approvals, complaints and contractual indemnities for active and past campaigns.

Inventory domains, websites, source files, photographs, fonts, analytics, pixels and advertising accounts. Verify ownership, contractor assignments, client licences and administrator access, and ensure the seller can transfer assets without breaching platform terms.

Calculate gross margin and staff utilization by client and service, including freelancers, media rebates, write-offs and scope creep. Adjust for owner-led sales and creative work, then stress-test the loss of each major account.